Sports events play a key role in brand communication – more than other marketing instruments they allow for the experience-oriented communication of content and enhance the relationship with your clients.
I manage grassroots events with great routine and experienced partners of my network with my long-time experience in planning and implementation.
I know the annual national and international sports events calendar and implement your marketing and advertising campaign successfully. I communicate your message and land it where you want it to be!
Thoroughly planned events secure profitable client relations with a lasting effect.
I also conduct and brief agencies, create and responsibly handle large budgets, including staff selection and recruitment.
My safe assessment of events as well as efficient contract negotiations secure the success of your key-account incentives and hospitalities.
References: Blacktop European Finals (Reebok), IAAF World Championship, Stuttgart 1993 (Reebok), Equipment Management for National Olympic Committees: Barcelona 1992, Lillehammer 1994 (Reebok), 1999 FIFA Women´s World Cup (adidas), UEFA Euro 2000 (adidas), Café Moskau Hospitality and Media Center at FIFA 2006 World Cup (PUMA), Coerver Coaching Football Education Programm (adidas), Reebok-Gatorade Road racing series (Reebok), Soccer Camps (fussballD21), AC Milan Soccer School (adidas), „Be a Champ“ Soccer Parc, Milan 2001 (adidas), UEFA development Courses (adidas)